Free Marketing Advice
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Bottom line – All entrepreneurs are in the Customer Service business. Make delivering customer service excellence your top priority.
Constantly evaluate every touch point - from handling phone contact, to how you look, how you listen, etc. - right up to how you follow thru. Key traits: honesty, integrity, ethics, reliability, fair value, relationship building, networking. Now is time to start focusing on your business and marketing planning for 2015, The process always starts with a consumer perspective, and an integrated marketing communications approach. Let me put my years of successful experience both practicing and teaching marketing to work in concert with you. There is no obligation for the first meeting.
Call me, Jack Cantwell,
at 717-269-0288,
email:
or visit my website:
www.skylimitmarketing.com
View previous monthly morsels on our Free Marketing Advice page.
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Research shows that words like trust and expertise are key to consumer centric messaging, along with an integrated marketing communications approach to a marketing program for lawyers, accountants, and professional service firms.
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1. Unless you have a good reason not to do this…Call the document a News Release (as opposed to a Press Release). You are releasing news.
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In keeping up with the heat of summer, here is a brain heating question for your business.
Step back and ask yourself why am I here?
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I’d like to share some input with you from recent article in Harvard Business Review (Why Good Managers are So Rare by Randall Beck and James Harter).
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My marketing “Book of the Month” is The Little Blue Book of Advertising by Steve Lance and Jeff Woll.