No two of us are alike, and I assume each of us lives by our own words of inspiration. Here are a few of mine. Perhaps you will share yours with our Morsel readers as well. Send them and I will create a “collection post” on my website. Let us start with:

  • PERSISTENCE. I learned a lot from having McDonald’s as a client for over 25 years. Here is an example - Founder Ray Kroc once said “Press on. Nothing in the world takes the place of persistence.”
  • PASSION. Love what you do, and it will show up in the work you produce. It is always better when the task is attacked with passion.
  • CUSTOMER FOCUS. Always, always, communicate from the customers’ point of view. You are in the business of solving someone else’s problem. Or risk turing your business into a hobby. Your choice. Remember, your brand is someone else’s perception of who you are and what you do.
  • EDUCATION. Make it a point at the end of each day to ask yourself “What did I learn today that I did not know yesterday?” Answer with honesty.
  • TRUST. Work with people you trust. And prove to them, through your actions, that you deserve their trust in return. Working partnerships breed success.
  • CURIOUSITY. There is always a new and different way to accomplish a task or arrive at a goal or strategy. Never settle for “business as usual” or “that’s the way we have always done it.”
  • AGE. Abraham Lincoln once said, “And in the end, it’s not the years in your life that count, it’s the life in your years.” Right on Abe! I am with you on that one. Offering August advice from an 89 year old.

View previous monthly morsels on our Free Marketing Advice page.