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I’m making the assumption for this month’s Marketing Morsel that your business is getting ready to return to normal (sort of). Or maybe you just re-opened.
Happy summer, Morsel readers. While the “stay at home” experience is still fresh, let us capture it for the proverbial timecapsule.
I have been fortunate enough to stay positive during this unprecedented time. Today we are one day closer to “the new normal”.
You can’t make this stuff up. We are living life like never before. The marketing implications of the COVID-19 challenges we are experiencing are mind-blowing.
You, the reader, are in business, just like me. There are times you are faced with the reality of changing something in order to keep from going stale and predictable, and to keep ahead of the curve in your industry.
Our January Morsel treated you to some wisdom from the late great BBDO CEO Charlie Brower. Thanks for all the nice feedback!